Fultium D3

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Vitamin D, delivered to your door.

Vitamin D & Children

Vitamin D & Sunshine

Vitamin D & Your diet

Protect the strength insiD3

You probably think about keeping your body healthy.
But are you neglecting your bones?

As you age, weakening bones are inevitable. Even a healthy lifestyle can’t prevent it.
And for children’s growing bones especially, the right nutrition and support are essential.

But there’s a simple way to help support the bones that support you and your family.

Fultium Daily D3.

Why do my bones need vitamin D?

You probably know that the strength of bones comes from calcium. Your body does not make calcium – you have to consume it in your diet.

And that’s where Vitamin D – ‘The Sunshine Vitamin’ - plays such a vital role.*

Vitamin D is essential to enable you to absorb calcium from food.

When your vitamin D levels are low, you absorb less calcium from your diet. That means your bones may not get the calcium they depend on.

You can see why having the right amount of vitamin D is so important – which is why vitamin D is the only vitamin supplement that the Department of Health recommends for the general population.

Calcium is the building block of bone health and making bones strong…
…but your body depends on vitamin D to help absorb calcium…
…so that you can help protect the strength of your bones for life.

Protect the strength insiD3

* Vitamin D contributes to the maintenance of normal bones. Vitamin D is essential for normal growth and development of bone in children.

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How much vitamin D does my family need?

Because vitamin D is important, the government has advised that everyone should consume a recommended amount of vitamin D every day. It is difficult to get these amounts without taking a supplement like Fultium Daily D3.

0 - 1 years 8.5μg - 10μg
1 years 10μg

Vitamin D and children

Children may spend more time indoors than they used to, so ensuring they are getting enough vitamin D every day can be difficult.

Public Health England advises that children aged 1-4 years should supplement their diet with 10 micrograms of vitamin D each day.

Sketch of lower leg bones
Read on to see why it is hard to get enough vitamin D – both from sunshine or from food.
The symbol for ‘microgram’ is ‘μg’ – you may see this on vitamin packs. 10μg is the equivalent of 400iu, which is another commonly used measure.

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Why can't I get enough vitamin D ... from sunshine?

Getting enough vitamin D every day, all year round, is very difficult.

On sunny summer days, exposing your skin to the sun can provide your daily dose of vitamin D. But for much of the year, the UK sun isn’t strong enough for your skin to make vitamin D. Sun creams can block the rays that make vitamin D. And certain types of people need even more exposure to make enough vitamin D.

From around October to April, the UK sun is too weak for us to make any vitamin D at all. The rest of the year, it is only strong enough for around 4 hours a day - between about 11am and 3pm.

Sunscreen can block

It’s important to use sunscreen to protect our skin. But sun creams can block the sun rays that enable our skin to produce vitamin D.

Our indoor lifestyle

These days, children especially spend more time indoors than they used to. That can leave their growing bones at risk from vitamin D insufficiency.

*NHS Choices: How to get Vitamin D from sunlight. July 2016

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Why can’t I get enough
vitamin D ... from my diet?

Lots of the vitamins your body needs are easy to get from your diet.

Vitamin D is different.

It’s surprisingly difficult to get enough vitamin D from diet alone; most foods contain very little. Oily fish is the best source; eggs yolks are also a useful way to get some vitamin D.

Only 10% of the vitamin D you need comes from your diet – and why taking a vitamin D supplement like Fultium Daily D3 is so important.

Protect the strength insiD3

What you would need to eat to get
the required 10 micrograms of vitamin D a day.

Vitamin D is only available from a very limited number of foods: oily fish and egg yolks are the richest sources.

Note: NHS Choices recommends a maximum of four portions of oily fish per week for adults. Two if you are pregnant or breastfeeding.

Less rich sources include fortified foods such as cereals and some spreads. Also, meat such as liver and kidneys, as well as animal fats.

  • ½ portion herring
  • ¾ portion mackerel
  • one portion salmon

Oily fish

Grilled or steamed

  • 6portions

Egg

Whole, boiled

  • 11portions tuna
  • 6 portions sardines

Canned fish

In brine, drained

  • 6 portions

Cereals

Branflakes, cornflakes or rice cereal

  • 10 portions

Beef

Rump steak, fried

  • 11 portions

Liver

Lamb, fried

  • 13 portions

Fat spreads

Reduced fat 62-75% polyunsaturated

Quantities per portion adapted from SACN:
Vitamin D and Health July 2016

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Protect the strength insiD3

Protect the strength insiD3

Fultium Daily D3 is an easy one-a-day vitamin D supplement. Unlike other vitamins, Fultium Daily D3 is only available from your pharmacist, not in the vitamin aisle.

Fultium Daily D3 capsules contain 10 micrograms of vitamin D3 – exactly the daily dose recommended by the government’s guidelines.

Taking Fultium Daily D3 ensures that you and your family are getting the right amount of vitamin D every day.

Naturally

Fultium Daily D3 contains vitamin D3, the type of vitamin D produced naturally by your body.

Easily absorbed

Contains a high quality oil that aids absorption, unlike dry powder tablets.

Consistent quality

Manufactured to the highest of standards, so you can trust its contents every day.

Fultium D3

Easy to take - for growing bones and aging bones

With a choice of capsules and drops, Fultium Daily D3 offers an easy way to take daily vitamin D for everyone from babies to grown-ups.

Fultium Daily D3 capsules

Easy to take one-a-day capsule. Free from artificial preservatives and sweeteners. The capsule gelatin is Halal and Kosher certified.

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Fultium Daily D3 Drops

Fultium daily D3 Drops are ideal for children* under 12 years old.

They’re also suitable for vegetarians, and those who dislike swallowing capsules. They are free from artificial preservatives and sweeteners.

Infants under 1 year
5 drops per day (8.5μg)

Age 1 and up
6 drops per day (10μg)

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*Do not exceed the recommended daily dose. Not suitable for infants or children consuming 500ml or more of formula milk per day. Food supplements should not be used as a substitute for a balanced, varied diet and healthy lifestyle.

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Fultium Daily D3

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Also available from pharmacy counters at:

Boots
Tesco
ASDA
Well Pharmacy

Your local pharmacy can order Fultium Daily D3 (usually with next-working day delivery).

To help them, here are the PIP codes they need:

Capsules pack of 30 (PIP CODE: 402-2349)

Capsules pack of 60 (PIP CODE: 402-2331)

Capsules pack of 90 (PIP CODE: 402-2356)

Drops 15ml (PIP CODE: 402-2364)

Any Questions?

Vitamin D3 (also known as cholecalciferol) is the type of vitamin D produced by the sun. It’s the type you’ll find in Fultium Daily D3 Capsules and Drops. The other type is Vitamin D2, a plant-based form of vitamin D.

The main job of Vitamin D is to help your body to absorb calcium from food – the building block of strong healthy bones and teeth.

The sun changes a form of cholesterol in your skin into vitamin D. When it gets into your intestines it starts absorbing calcium for you.

Vitamin D contributes to the maintenance of healthy bones and teeth. What’s more, it also helps your immune system and muscles to function properly. So it contributes to enjoying an active and healthy lifestyle for as long as possible.

It is essential for the normal growth and development of bone in children.

For much of the year, it’s impossible to get vitamin D from the sun, because it’s not strong enough.

As a rough guide, on clear sunny days between about April and September, you should be able to get enough from about 20 minutes full exposure to the sun between 11.00 and 3.00 pm. Remember though, if you use sun protection it may need longer, and strong sunscreen can block the production of vitamin D completely.

There is a simple way to tell if the sun is strong enough for you to produce vitamin D. Your shadow will be equal to (or smaller than) your height.

Oily fish is the best source of dietary vitamin D, but getting enough vitamin D from diet alone can be hard, especially when NHS Choices recommends weekly limits on different types of fish.

Building up bone strength when you are younger will be beneficial later on. The stronger your bones are when you reach your 30s, the longer it will take for bone loss to lead to osteoporosis.

Source: ageuk.org.uk

We will all begin to lose bone mass in our thirties, which is why the government recommends that people should take a daily supplement containing 10 micrograms of vitamin D.

Some groups of people are especially at risk:

  • the elderly, such as those who are frail or housebound and spend little time outdoors
  • those in an institution such as a care home
  • anyone who usually wears clothes that cover up most of their skin when outdoors
  • people from minority ethnic groups with dark skin, such as those of African, African-Caribbean or South Asian origin

If you’re concerned that you may have insufficient levels of vitamin D, please speak to your GP or pharmacist. To find out more about high risk groups for vitamin D visit the Internis website.

Generally, you can’t tell if you have insufficient vitamin D, or if your bones are not as healthy as they should be. Symptoms only appear when your levels are very low or have been low for some time. These could include:

  • bone pain
  • frequent bone fractures
  • muscle weakness
  • soft bones that may result in deformities
  • unexplained fatigue*

If you’re concerned that you may have insufficient levels of vitamin D, please speak to your pharmacist or GP.

*Source: healthline.com/health/vitamin-d-deficiency

The government provides clear advice about this.

  • Children aged 1 to 4 years should have a daily 10 microgram vitamin D supplement.
  • The government recommends that babies are exclusively breastfed until around 6 months of age. As a precaution, all babies under 1 year should have a daily 8.5 to 10 microgram vitamin D supplement to ensure they get enough.
  • Babies who have more than 500ml of infant formula a day do not need any additional vitamin D as formula is already fortified.

Yes, the gelatin in Fultium Daily D3 capsules is Kosher and Halal certified.

Fultium Daily D3 drops are suitable for vegetarians.

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Fultium Daily D3 has been developed by Internis, a pharmaceutical company with a special interest in bone health.

We help fund medical research into osteoporosis and support new projects to improve treatment and diagnosis. If you would like to know more, click the Internis logo below:

Internis logo

Internis is a member of the Thornton & Ross Group, one of the largest OTC pharmaceutical manufacturers in the UK. We are at the cutting-edge of the development and supply of medicines and healthcare products. To find out more, click the Thornton & Ross logo below:

Thorton & Ross logo

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